E-commerce
Agent
नमस्ते, मैं Acme Store की AI assistant Neha बोल रही हूँ। क्या मेरी बात Rahul जी से हो रही है?
Confirm every COD order before it ships
Address corrected , ₹1.34 a call
Use case · Home services
Find out why a customer gave you a 3.
A 3 out of 5 on a form leaves you guessing what went wrong. The agent calls the day after a visit, asks for the score and then why, and keeps the answer in the customer's own words. If the reason is a problem still waiting to be fixed, your team hears about it.
AI agents from ₹1 a minute.¹
Sample call · neha 0:28
Voice neha, rendered 16 October 2026. Caller lines are typed.
How it works
One row for every person you call.
Upload a spreadsheet, or send each customer from your own system. Phone number first. The rest is what the agent needs to know.
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Your list
The spreadsheet: phone, customer_name, service_type, visit_date, job_id, city phone customer_name service_type and 3 more columns +91 98XXX XXXXX Meena AC service 6 columns · one row per customer
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The call
120 s a typical call
Hindi · English · Hinglish · Gujarati · Tamil · Telugu
Outbound calls
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Your system
- csat_score
- 3
- reason_verbatim
- Technician दो घंटे late आया, और cooling अभी भी पहले जैसी नहीं है।
+4 more fields
Every column, and what goes in it
| Column | Needed | What goes in it |
|---|---|---|
phone | Required | The number to call, with the country code (+91…). A ten-digit Indian mobile gets +91 added. In Excel, format this column as Text first so the number is not changed. |
customer_name | Optional | e.g. Meena |
service_type | Optional | e.g. AC service |
visit_date | Optional | e.g. yesterday |
job_id | Optional | e.g. JOB-77310 · Never read out. It comes back with the result, so a complaint lands on the right job and technician. |
city | Optional | e.g. Hyderabad · For slicing the results later. The agent doesn't see it. |
What comes back
What you get after every call.
When the call ends, your system gets the transcript and the answer. Your campaign report gets a row for every customer.
{
"analysis": {
"data": {
"csat_score": 3,
"reason_verbatim": "Technician दो घंटे late आया, और cooling अभी भी पहले जैसी नहीं है।",
"complaint_raised": true,
"complaint_topic": "cooling not restored"
},
"summary": "Rated 3. Technician was two hours late; cooling still weak after service."
},
"metadata": {
"job_id": "JOB-77310"
}
}- analysis.data.csat_score
- A whole number. 1 to 5 here, or 0 to 10 if you run NPS.
- analysis.data.reason_verbatim
- Why, exactly as they said it. Nothing gets translated.
- analysis.data.complaint_raised
- True when there's something to fix, like an AC that still isn't cooling.
- analysis.data.complaint_topic
- A short label for your support queue.
- analysis.summary
- The call in one line. Ask for it in English if your team reads English, and the reason above stays as spoken.
- metadata.job_id
- Your job reference, unchanged.
Your first round
Set it up in four steps.
- Write a short prompt in the sandbox: who’s calling, a request for two questions, the score, one why, and thanks.
- Talk to it as a happy customer, an angry one, and someone who only wants to complain about the price.
- Upload yesterday’s finished jobs. A sample is enough. You don’t need to call everyone.
- Watch the results fill in on the campaign page. The download gives one row per customer with the score, the summary and the transcript, ready for your weekly review.
Cost
What one call costs.
One connected call, on the plan you choose. T1 is chosen; T3 and T5 are one press away.
On T1, one connected call
₹2
A 120-second call at ₹1 a minute.
On T3, one connected call
₹6
A 120-second call at ₹3 a minute.
On T5, one connected call
₹10
A 120-second call at ₹5 a minute.
₹1 a minute on our volume plan. Two questions and a short reason take about two minutes, so ₹2. A customer with a complaint talks for longer, and that’s usually the call you most wanted. Size the sample to the decisions you’ll make from it.
The working
- 120 s → 12 blocks of 10 s = 120 s billed
- T1: 120 s × ₹1 ÷ 60 = ₹2
- T3: 120 s × ₹3 ÷ 60 = ₹6
- T5: 120 s × ₹5 ÷ 60 = ₹10
T5 and T3 include our phone line and call insights. On T1 you add them if you want them, and this call then comes to about ₹3.
T1's ₹1,00,000 a month covers about 50,000 of these calls. T3's ₹50,000 a month covers about 8,333 of these calls. The minimum goes into your wallet as credit.
You pay when someone picks up. Missed, busy and failed calls are free. A voicemail counts as a call.
In detail
What to know before you start.
Forms reach the people who like forms
Email and WhatsApp surveys mostly come back from customers who enjoy filling them in. A short call in their own language reaches many of the others. It also gets the part a form rarely does: the reason. “Technician दो घंटे late आया” is something an operations manager can act on today.
Some scores are open jobs
The customer who gives a 3 because the AC still isn’t cooling has a job waiting on you, and the call just found it. The agent says sorry, tells them the service team will be in touch, and flags the call. Each flagged call can open a ticket in your helpdesk by itself, with the job id attached.
Then a person has to ring them, and soon, because the customer was just promised that. Call back every 1 or 2 as well, even without a complaint. The agent can’t transfer calls yet, so the flag is what turns “मैं team तक पहुँचा रही हूँ” into a callback.
Same question, same order, every call
Scores only compare when everyone is asked the same way. The agent asks the same question in the same order every time, with no leading follow-up. A technician in Hyderabad stays comparable with one in Pune, month after month. Tell it never to argue with a score or explain a bad visit away.
Is a survey a service call?
It’s close to one under TRAI’s latest rules, because it’s about a service the customer just had. Confirm it with your telecom provider, and keep offers out of it: a survey that ends in a pitch is promotional. If you record, say so in the opening line.
Sources
- Call analysis: output schema, summary and success
- Calls: transcripts arrive as spoken
- Tools: post-call HTTP tools with conditions
- Campaigns in the console: Insights, Download CSV, skip numbers reached before
- Limits & compliance: AI disclosure and recording notices
- TRAI, TCCCPR (Third Amendment) Regulations, 18 September 2026
Questions
Questions people ask before they start.
Will people actually answer a survey call?
Some won't, and we can't promise how many will. You pay only for the calls someone picks up, missed ones are tried again if you allow it, and the report shows how many you reached. Asking for one minute and two questions helps people say yes.
Can we ask the NPS question, 0 to 10?
Yes. Write the question the way your customers would hear it on the phone, and set the score to run from 0 to 10. The why question works the same either way.
Do we get their words in Hindi, or a translation?
Their words. The transcript keeps each language as it was spoken, Hinglish included. You can still ask for the one-line summary in English.
How do we avoid calling the same customer twice?
Inside one campaign, a number is called once. Across campaigns, the console can skip anyone you reached in any earlier campaign, so turn that on only if that's what you mean. Or remove repeats before you upload.
Can we survey every customer at ₹1 a minute?
Yes, once you're calling enough to spend ₹1,00,000 a month. That's our volume plan, and the money sits in your wallet as credit. Most teams start with a sample at ₹5 a minute, no commitment, and move to the volume plan once they call everyone.
Still deciding? Ask us.
Fifteen minutes with the team that builds it. Bring your script, or your hardest call.
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